PRIVACY POLICY – Loveyatri.in by Maa Upvan Holidays
1. Basic Terminology
This Privacy Policy is an electronic document framed in accordance with the Information Technology Act, 2000 and the rules made there under. It is generated automatically and does not require any physical or digital signatures.
At Loveyatri.in (Maa Upvan Holidays), we prioritize the trust that visitors to our website and users of our services place in us. We are committed to protecting your privacy and ensuring secure transactions. This Privacy Policy explains what information we collect, how it is used, and how it is safeguarded.
By accessing or using the Loveyatri.in website, mobile app, or any related Booking Channels operated by Maa Upvan Holidays, you explicitly agree to the collection and use of your personal information as described in this Privacy Policy. This Policy is incorporated into and governed by our Terms and Conditions.
We may update or modify this Privacy Policy at any time without prior notice. Any changes will be published on this page. You are advised to review this Policy regularly to stay informed of the latest version.
2. The Information Collected By Us
Typically, you can browse the website without disclosing any personal information. However, if you wish to make a reservation or use certain services on Loveyatri.in, we will need details such as:
Name
Contact number
Email address
Address and guest details
Billing information and payment‑related data
Any other details required to complete the booking
Whenever possible, we indicate whether the requested information is mandatory or optional. You may choose not to provide certain information, but this may restrict your ability to use specific features or complete a booking.
You are requested to provide accurate and truthful information. We do not verify the authenticity of the data you submit and accept no liability for any inconvenience arising from incorrect or incomplete information.
Based on your usage of our services and your behavior on the website, we may automatically collect certain non‑personal data such as your IP address, browser type, device type, approximate location, and navigation patterns. This information is used for analytics, internal research, and service improvement.
3. Personal Information
“Personal Information” refers to any data that can be used to identify you, either directly or indirectly. It may include:
Name and gender
Phone number and email address
Residential or correspondence address
Password or login credentials (if you create an account)
Payment and financial information (e.g., billing details, card or UPI information through payment gateways)
Guest details (number of guests, age, check‑in date, stay period, etc.)
Other information voluntarily provided during booking, feedback, or support
Note: Sensitive personal data (such as detailed medical records, biometric data, or sexual orientation) is not routinely collected. If you provide such information for any specific purpose, it will be processed only for that purpose and in compliance with applicable law.
4. Payment and Financial Information
Financial information (such as card details, bank account, or UPI data) is processed and stored by third‑party Payment Gateways (e.g., PayU, JusPay, Razorpay, or similar partners) as per regulatory and contractual arrangements. These gateways are legally bound to protect your financial data under applicable laws and agreements.
Loveyatri.in (Maa Upvan Holidays) does not store full card numbers or sensitive payment information on its own servers. We bear no liability for any breach, misuse, or fraud arising from the acts or omissions of these third‑party payment processors. If you notice suspicious activity, you must contact your bank or payment gateway directly.
If you are a regular or repeat guest, it is your responsibility to notify us if any of your personal or contact details change.
5. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience on the website and app. Cookies are small text files placed on your device that help us:
Analyze page traffic and user behavior
Remember your preferences and login status
Ensure security and prevent fraud
Optimize marketing and promotional efforts
Most cookies are session‑based and are deleted when you close your browser. You can disable cookies in your browser settings, but this may limit your ability to use certain features (such as account login or saved preferences).
Occasionally, third‑party cookies may be placed on some pages (e.g., by analytics or advertising partners). We do not control the use of these third‑party cookies and recommend that you review the privacy policies of such providers if you have concerns.
6. Offers and Updates
By providing your email address or mobile number during booking or on the website, you consent to receive communications from Loveyatri.in regarding:
Booking confirmations, reminders, and updates
Promotional offers, discounts, and news about new farmhouses and services
Service updates, changes to Terms and Conditions, or Privacy Policy
You may opt out of promotional communications at any time by:
Clicking the “unsubscribe” link in our emails
Adjusting notification settings in the app
Contacting our support team or Grievance Officer
We may monitor which features you use most frequently to tailor content and communications to your interests. This helps us personalize your experience and improve our services.
7. Use of Information Collected
We use your personal information only for legitimate business purposes and to the extent necessary to provide our services. This includes:
Processing bookings, Check‑In, billing, and support
Communicating with you via email, WhatsApp, SMS, or phone
Resolving disputes, handling complaints, and providing customer support
Detecting and preventing fraud, misuse, and security threats
Improving website and app functionality, design, and content
Performing internal analytics and market research
Complying with legal and regulatory obligations
We may also use your information for marketing and promotional purposes, always within the scope of applicable law and your consent (where required).
8. Sharing of Information with Third Parties
Your information may be shared with third parties only under the following circumstances:
Service Providers
We may share data with trusted partners such as payment gateways, banks, accountants, technology vendors, cloud providers, courier partners, and government agencies who assist in delivering our services, but only to the extent necessary and under binding confidentiality obligations.Business Transfers
In the event of a merger, acquisition, reorganization, sale, or lease of all or part of our business, your data may be transferred to the new entity or owner. We will ensure that your privacy rights are preserved through contractual safeguards.Legal and Security Requirements
We may disclose your information if required by law or to:Respond to court orders, legal notices, or government investigations
Enforce our Terms and Conditions or Privacy Policy
Prevent fraud, illegal activity, or threats to safety and security
Comply with cyber‑surveillance or data‑retention rules under the Information Technology Act, 2000 and related rules
Internal Third Parties
We may share data with affiliated entities or internal teams for operational, analytical, or support purposes, subject to strict confidentiality and data‑protection standards.
In no case will your personal information be sold to marketing or data‑harvesting companies for unrelated purposes without your explicit consent.
9. Disclosure of Information – Ads and Links
Advertisements: Our website may display third‑party ads. If you provide information to or interact with an advertiser, that entity may collect your data subject to its own privacy policy. We are not responsible for their privacy practices.
Linked Websites: We may include links to other websites or services. Such sites operate independently and have their own privacy policies. We recommend reviewing those policies before submitting any information.
10. Protecting Your Information
We implement reasonable and proportionate security measures, including managerial, technical, and physical safeguards, to protect your personal information against unauthorized access, disclosure, misuse, and loss.
Examples of security measures include:
Encryption of sensitive data in transit (using SSL/TLS) and, where feasible, at rest
Access control mechanisms restricting data access to authorized personnel only
Periodic security reviews and vulnerability assessments
Secure storage and handling of personal data in compliance with the Information Technology Act, 2000 and related rules
Despite these measures, no system is 100% secure. We cannot guarantee complete immunity from unauthorized access or breaches. By using our services, you acknowledge that there is some inherent risk and agree that Maa Upvan Holidays will not be liable for data loss or disclosure arising from events beyond our reasonable control, except where mandated by law.
11. Security Measures
We employ industry‑standard security practices such as firewalls, secure networks, and access logs to safeguard your data. Access to personal information is limited to employees, contractors, and agents who need it for:
Operating, maintaining, or improving our services
Providing customer support or resolving issues
These individuals are bound by confidentiality obligations and are subject to disciplinary action, up to termination or legal penalties, for any breach.
We also monitor for suspicious activity and take appropriate action if we detect or suspect a security incident.
12. Applicable Law and Jurisdiction
This website and Privacy Policy are governed by the laws of India. Any disputes regarding this Privacy Policy or related to personal data processing arising from use of Loveyatri.in shall be subject to the exclusive jurisdiction of the courts in Hyderabad, Telangana.
13. Changes to the Privacy Policy
We may revise this Privacy Policy from time to time. Any updated version will be posted on this page with a new “last updated” date. By continuing to use our website or services after changes are posted, you agree to comply with the revised policy.
14. Grievance Redressal
Maa Upvan Holidays is committed to addressing user concerns in a transparent and timely manner. If you have any questions, complaints, or grievances regarding our data practices or privacy‑related issues, you may contact our Grievance Officer via:
Email: [grievance@loveyatri.in]
Postal Mail: Grievance Officer, Maa Upvan Holidays, [Your Registered Office Address]
We will review and respond to your grievance within a reasonable timeframe as per applicable regulations.
15. Special Note About Minors
Persons under the age of 18 are not permitted to book or independently use our accommodation reservation services on the website or app. Minors may stay only as part of a booking made by a parent or legal guardian who is responsible for the reservation and compliance with our Terms and Conditions.
16. Using Mobile App (if applicable)
When using the Loveyatri.in mobile app, information is gathered in the same manner and for the same purposes as on the website, subject to applicable privacy laws. In addition, the app may automatically collect:
App Usage Data: Which features you use, frequency of use, and navigation patterns. This data is generally non‑identifiable and used for analytics.
Location Data: If you permit location access, GPS or network‑based location may be used to show nearby farmhouses or services. You can disable this at any time in your device settings.
Error Reports: If the app crashes, it may send a non‑personal error report containing device type, OS version, UID, time of crash, and affected feature. This is used solely for debugging and improving app stability.
You can adjust data‑sharing permissions in the app settings or your device settings, or uninstall the app and use our services only via the website.
17. Express Consent
By visiting this Privacy Policy page or using the Loveyatri.in website or app, you expressly consent to the collection, use, disclosure, and processing of your personal information in accordance with this Privacy Policy and applicable Indian laws.
Note: Headings in this document are for reference only and do not define, limit, interpret, or describe the scope or extent of the respective sections.